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PR & Marketing
Free Marketing Support for BPIA Members
Marketing can be challenging, particularly when you're trying to make every pound of your budget work harder. Whether you're launching a new product, building brand awareness or simply looking for fresh ideas, BPIA members have access to free, confidential marketing advice as part of their membership.
Our marketing support service can help with:
- Developing an effective marketing strategy
- Making the most of your marketing budget
- Identifying the right social media channels for your business
- Creating compelling messages that communicate your unique selling points
- PR and media opportunities
- Product launches and campaign planning
- Brand positioning and marketing communications
- General marketing guidance and advice
The service is provided by an experienced marketing and communications professional with more than 25 years' specialist experience in the baby products, nursery, toy and gift industries. The aim is to provide practical, impartial advice to help members increase their visibility, strengthen their marketing activity and achieve better results.
Whether you have a quick question or would like to discuss a particular challenge, we're here to help.