The Baby Products Industry Association (BPIA) has announced a new partnership with Harrogate International Nursery Fair, introducing a dedicated BPIA Pavilion at this year’s show (18–20 October 2026).

Designed to support start-ups and emerging brands, the BPIA Pavilion offers a cost-effective route to market at the UK nursery sector’s only trade event.

A standard 2x2 metre stand in the pavilion is priced at £885, with optional extras including power (£145) and LED lighting (£45). However, BPIA members can access an exclusive package for just £860 — fully inclusive of power and lighting — delivering a 20% saving.

The Pavilion is exclusively available to BPIA members. Start-ups wishing to exhibit can join the BPIA at a special one-off rate of £100, bringing the total cost of exhibiting, including membership, to just £960.

This package also includes a full year of BPIA member benefits, such as access to a free Croner 24-hour business support helpline, discounted international trade show rates, industry news and updates, and preferential rates with testing houses.

Marc Hardenberg, Chair of the BPIA, said: "Supporting emerging brands has never been more important. The BPIA Pavilion provides an accessible, high-impact platform to connect with serious buyers, while also giving businesses the
longer-term support that comes with BPIA membership."

Harrogate International Nursery Fair continues to attract a wide range of buyers, from independents to major retailers, all actively seeking new and innovative products. The BPIA Pavilion offers a straightforward, affordable way to get in front of them.

Affordable hotel accommodation in Harrogate and often within walking distance to theexhibition halls starts f rom around £70 per night — making exhibiting even more accessible.

BPIA members wishing to take advantage of this offer, including those wishing to join the BPIA at the discounted rate, should contact: info@b-p-a.org

Kids’ Time is an international fair of toys and products for Mother and Child and is not only Poland’s only exhibition of this kind, but is one of the world’s greatest events in the child products and services business sectors.

Taking place from 25-26 February 2027, the Kids’ Time expo provides a stage for Europe-wide premieres, debuts and product launches for preview by the child products and services business sector. It provides an excellent opportunity to acquire new customers and maintain existing relationships and to introduce new companies and brands to the market.

Leading suppliers for mother and child products come from all corners of the world to showcase and present their products at Targi Kielce. The exhibition is complemented by numerous training sessions and lectures and attended by press representatives from around the world.

Children-Baby-Maternity Expo

Baby Maternity Products and Services

The Baby Products Industry Association (BPIA) is pleased to announce an exclusive exhibiting opportunity for its members at CBME Shanghai 2026, taking place from 16–18 July 2026. As one of the world’s leading trade events for the children, baby and maternity sector, CBME offers UK brands a valuable platform to enter and grow within the Chinese market.

China remains one of the world’s largest and fastest-evolving markets for baby and maternity products, with strong demand for premium international brands. Chinese consumers increasingly prioritise quality, safety and trusted overseas products, while cross-border e-commerce has made market entry more accessible than ever for emerging brands.

For UK companies looking to explore opportunities in Asia, CBME Shanghai offers direct access to distributors, retailers, importers and leading e-commerce channels actively seeking new international products.

In collaboration with event organisers, BPIA members can access a tailored exhibiting package designed to support both established brands and those new to international trade. Members benefit from a 10% discount on standard booth
rates, with 9sqm and 18sqm stand options available.

A limited-time introductory package has also been created for start-ups and first-time exhibitors to China. This turnkey 6sqm stand is priced at $1,250 USD (approx. £925), providing a cost-effective entry point and lowering typical barriers to overseas exhibiting. The initiative reflects a shared commitment to supporting emerging brands, with the expectation that participants will scale their presence at future events.

Exhibiting at CBME provides more than visibility, offering direct access to distributors, retailers, and e-commerce platforms seeking new products. For many brands, it serves as a key entry point for partnerships and distribution in a complex but rewarding market.

BPIA is also exploring a dedicated UK Pavilion to strengthen the presence of British brands. A joint webinar with CBME organisers is planned to provide market insights and practical guidance.

With the event approaching, members are encouraged to act promptly. For further information, contact Alina.Zeng@informa.com

The Baby Products Industry Association (BPIA) has confirmed it will host a UK Pavilion at Kind + Jugend, taking place 15th to 17th September 2026 in Cologne, Germany.

As a world leading trade fair for baby, toddler and nursery products, Kind + Jugend brings together thousands of international buyers, retailers and distributors actively sourcing new products — from prams and car seats to nursery furniture, feeding, toys and innovation-led baby care.

For UK brands, it’s a key export opportunity — and the UK Pavilion is designed to help you maximise it.

The BPIA UK Pavilion gives British baby product brands a high-impact, professionally delivered presence — without the cost, risk and complexity of going it alone.

By exhibiting within the Pavilion, companies benefit from:

• Stronger buyer attraction as part of a clearly branded UK destination
• Sector relevance — positioned alongside complementary baby and nursery brands
• Credibility and confidence for international buyers seeking trusted UK suppliers
• Shared infrastructure and support, reducing time, cost and logistical pressure
• Pre-show and on-site promotion to drive footfall and visibility

Stand layouts and pricing are currently being finalised — but early movers will be rewarded.

Register your interest today – email: info@bpia.co.uk